Spotify’s “AI” DJ not done in the middle

With high hopes, I gave Spotify’s new DJ feature a thorough shakedown yesterday.

Alas, in my experience, it’s pretty lame. For one thing, it thinks that if I listen to ’80s music labeled “heavy metal,” then I will also want to hear current music labeled “heavy metal” (despite never actually having listened to any). For another, it’s not smart enough to understand how jarring it is to go from new wave to classical to hard rock.

Ever consider why you can’t satisfyingly scratch your own back, or rub your own shoulders, or similar? One big reason is that you can’t surprise yourself. You know where you’re going. Similarly, the single greatest thing about old MTV (and VH-1 Classic, for the short time we had it) was that you never knew what was coming next. I can get to just about any video I can remember on YouTube, but then, guess what? I’m picking it. That’s not the same. It’s much more fun when it just happens.

Neither Spotify nor Pandora has been very good at this yet. You have to feed them specific information, and then the information is used much too bluntly. Spotify, if you’re going to throw “AI” around in the description of this feature, it needs to be much better than this.

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3 thoughts on “Spotify’s “AI” DJ not done in the middle”

  1. For me, nothing can come close to the original MTV format – great music, great videos, and great VJs. The spontaneity added to the entertainment value.

    I guess I’m just old. 😉

    Yes – that pre-emoji wink was a nod to the “old days.”

    Reply
    • Except for sports, I never watched television for ten or twelve hours in a row like I did with early MTV. My dad got it right after my parents divorced, so that was spring 1982. I’d sit in the black beanbag chair in his den and enjoy 14 or so videos an hour. (Remember when there were no commercials?)

      Reply

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