Is this an operational pause for BoWilliams.com?

I’m gassed, dudes and dolls. I just don’t have much in the tank for BoWilliams.com these days. (I’m sure regular readers have realized that already.)

I’ve been here before, but there’s a big difference this time: that feeling is not bothering me.

Next month is the 15th anniversary of this blog. I started it literally on a whim, and had no thought at all about it going so long or being so ingrained in my life. Looking forward, I remain confident there will be a BoWilliams.com as long as there is a Bo Williams. But the current model doesn’t work anymore.

There are at least two big reasons for that. For one thing, the last eighteen months have been difficult to navigate, and I’m not just talking about the damned pandemic (though that hasn’t been helpful). Some of it I’ve talked openly about. Some of it’s not a secret, but we’ve chosen not to announce things that others may have. And some of it is still not my story to tell, and never will be.

You know what the other thing is? Nobody fucking reads anymore.

It pisses me off when I pour myself into something and it either doesn’t get read, or (worse) gets commented on based on 30 seconds of skimming instead of five minutes of reading. It doesn’t just happen here. It happens on Facebook, with my friends.

I used to believe I had some responsibility to write meaningfully about things that concern me. I’m not feeling that anymore. If all I’m getting are claps on the back from people who already agree or partial/total alienation from people who disagree based on what may be incomplete information, what’s the point?

And do I care enough to try to broaden my reach? I don’t think I do. What I described in the previous paragraph happens everywhere.

Probably, I’ll still eat and write about it. Beyond that, not sure where BoWilliams.com is going to settle. Thoughts? Let me hear from you.

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