Feb 052018

My longtime friend Leslie likes blood oranges, but she doesn’t like calling them that. So she has rechristened them scarlet oranges.

I like the new term. It’s descriptive, but it also conjures images of a dopey themed nightclub or something, doesn’t it? “Hey, we’re going to the Scarlet Orange. Wanna come?”

The only hope of successfully inserting a new term into the vernacular is in widespread adoption. So, dear countless millions of BoWilliams.com readers: please call these scarlet oranges from now on. Thank you for your cooperation.

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 Posted by at 10:43 am

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