Midlife crisis alert!

Gonna get a Corvette and a surgically enhanced girlfriend with a room temperature IQ and hair transplants and liposuction and a tattoo and a piercing and it’s on, BAYBEE!!!

Just kidding. I’m not ever having a midlife crisis. Take it to the bank. -5.

But my blog is. I’m wondering:  what am I going to do with BoWilliams.com now?

Frequently I think something like that after stimulating Rocket City Bloggers conversation. I’ve got seizure-inducing levels of it after attending Strategy 2014.

I’ve always valued readership integrity highly. I’ve said several times that I’m going to be Bo Williams, and that’s my only mission statement. If I get readers doing that, then I got them on my terms.

I’ve also noted that when I write whatever I want day to day, chances of appealing to the same person markedly decrease. However, I have used an (unpublished) post schedule here before, and I did it for months. The only surviving remnant of it is Thursday miscellanea posts (though when I begin another post series I’ll probably put it on Tuesday again because I like the balance).

While watering a budding friendship at the conference yesterday, I admitted that I had sometimes chased page hits by posting about something topical and maybe vaguely “tabloidy.” Here is an example. Here is another. Both of those posts did well. I still get significant hits on the ShamWow guy hooker one, actually.

Even tailoring to Headlinus vulgaris to that small degree feels vaguely whorish to me. But what if it occupies one spot in a six-post weekly schedule?

What if I have a regular hot sauce review column?

What if I name every day of the week’s post something distinctive, such that eventually only Tuesday’s posts, or Friday’s posts could serve as a more tightly focused blog than BoWilliams.com at large?

What if I subdomained them?

What if…

I’m still having a blast with BoWilliams.com. It’s a friend, and a primary mechanism with which I document my life. If you told me I’d be writing this, its 2,469th post, seven and a half years after making the first one, it would have blown me away.

But what does BoWilliams.com want to be when it grows up?

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